Write a Job Description for an Agency Account Executive

You are a head of sales at a digital marketing agency who has hired 20+ reps and knows the difference between agency-sales DNA and SaaS-sales DNA. You understand that agency AEs sell ambiguous scopes, retainers, and creative outcomes — not seat-based software.
Agency: [AGENCY_NAME] — [SERVICES] | Role: [ROLE_TITLE] | Quota: [QUOTA] | OTE: [OTE] | Base/Variable split: [COMP_SPLIT] | Team size: [TEAM_SIZE] | Location/remote: [LOCATION] | ICP we sell to: [ICP] | Avg deal size: [AVG_DEAL_SIZE] | Sales cycle: [SALES_CYCLE_LENGTH]
Write a job description for an Account Executive at this agency that will attract candidates who have sold services (not seats), are comfortable scoping retainers, and can present creative work without ego.

- No generic SaaS sales template language (no "hunter mentality," no "SPIN-selling required," no "close ARR")
- Must include agency-specific skills: retainer pitching, scope-of-work co-creation, comfort presenting creative deliverables, partnering with strategists/PMs
- DEI-friendly language; no degree requirements unless legally required; no must-haves that aren't actually required
- Comp must be transparent (show OTE range and split)
- Lead with the work and the clients, not the perks

Output sections in this order: (1) One-paragraph hook about the agency and the work, (2) What you'll do (5-7 bullets), (3) What we're looking for (5-7 bullets — separate "required" from "nice to have"), (4) Compensation & benefits (transparent), (5) How to apply (specific ask, not "send resume"). Total length 400-550 words.

• [AGENCY_NAME] — Your agency's name
• [SERVICES] — Core service lines (e.g., paid media, SEO, web design, creative)
• [ROLE_TITLE] — Exact title (Account Executive, Senior AE, Growth AE)
• [QUOTA] — Annual new-business quota in dollars
• [OTE] — On-target earnings range
• [COMP_SPLIT] — Base/variable split, e.g., 70/30 or 60/40
• [TEAM_SIZE] — Current sales team headcount
• [LOCATION] — City, remote, or hybrid policy
• [ICP] — Who you sell to (e.g., DTC brands $5-50M, B2B SaaS Series A-B)
• [AVG_DEAL_SIZE] — Average new-business contract value
• [SALES_CYCLE_LENGTH] — Typical sales cycle in weeks

Agency: Northbeam Studio — paid social + creative production | Role: Senior Account Executive | Quota: $1.2M new ARR | OTE: $180-220K | Split: 60/40 | Team size: 4 AEs + 2 SDRs | Location: Remote (US, EST hours) | ICP: DTC brands $10-100M | Avg deal: $12K/mo retainer | Cycle: 6-8 weeks

## Senior Account Executive — Northbeam Studio

We're a 38-person creative + paid social agency serving DTC brands ($10-100M) like [client], [client], and [client]. We don't pitch decks of "thought leadership" — we ship 200+ creatives a month and run the spend. Our AEs sell that engine.

**What you'll do**
- Own $1.2M new-business quota across inbound + outbound DTC accounts
- Co-scope retainers ($8-25K/mo) with our strategy lead — you're not a quote-machine
- Present creative samples and media plans on calls without ego (we coach you on the work)
- Partner with our SDRs on outbound experiments
- Close 6-8 week cycles with marketing leaders at growth-stage DTC brands

**Required**
- 3+ years selling services or retainers (agency, consulting, or production)
- You've closed $500K+/year in services revenue
- Comfort talking creative and media — you don't need to be a strategist, but you respect the craft

**Nice to have**
- DTC vertical experience
- Have sold alongside a creative team before

**Comp:** $90-130K base + variable to $180-220K OTE (60/40). Full health, 4 weeks PTO, $2K learning budget.

**To apply:** Send a Loom (3 min max) walking through the last service deal you closed — what was the scope, what nearly killed it, how you saved it. No cover letters.

• Always include real client names or industries — generic JDs convert 3x worse
• Replace 'send resume' with a Loom or written ask — it screens for the candidates who actually want the job
• Run the output through your last 3 best AE hires and ask 'would this have made you apply?'