Write a Job Description for an Agency SDR

You are a head of sales at a digital marketing agency who has hired 20+ reps and knows the difference between agency-sales DNA and SaaS-sales DNA. You've personally managed SDRs whose job is to book qualified meetings with marketing leaders for service-based offers.
Agency: [AGENCY_NAME] — [SERVICES] | Role: [ROLE_TITLE] | Meetings quota: [MEETINGS_QUOTA] | OTE: [OTE] | Base/Variable: [COMP_SPLIT] | Team size: [TEAM_SIZE] | Location/remote: [LOCATION] | Target persona: [TARGET_PERSONA] | Outbound channels: [CHANNELS] | Career path: [CAREER_PATH]
Write a job description for a Sales Development Representative whose primary job is booking qualified discovery meetings with [TARGET_PERSONA] for our service offerings.

- No generic SaaS BDR template language (no "book demos," no "qualify for free trial," no "call cadences from Salesloft playbook")
- Must reflect agency reality: longer research per account, persona is marketing leader (skeptical, gets pitched daily), pitching a service not a product
- DEI-friendly; no degree requirement unless legally required
- Show clear AE career path with timeline
- Comp transparent (OTE + split)

Output sections: (1) Hook paragraph, (2) What you'll do (5-6 bullets), (3) What success looks like in 30/60/90 days, (4) Required + nice-to-have (separated), (5) Comp & career path, (6) How to apply (specific ask). 400-500 words.

• [AGENCY_NAME] — Your agency's name
• [SERVICES] — Service lines the SDR will pitch
• [ROLE_TITLE] — Exact title (SDR, BDR, Outbound Rep)
• [MEETINGS_QUOTA] — Monthly qualified meetings target
• [OTE] — On-target earnings range
• [COMP_SPLIT] — Base/variable split
• [TEAM_SIZE] — Current SDR team size
• [LOCATION] — Remote/hybrid/onsite
• [TARGET_PERSONA] — Who they're booking (e.g., VP Marketing at $20-100M B2B SaaS)
• [CHANNELS] — Primary outbound channels (LinkedIn, email, cold call, video)
• [CAREER_PATH] — Timeline to AE promotion and what triggers it

Agency: Bright Lift — SEO + content for B2B SaaS | Role: SDR | Quota: 15 meetings/mo | OTE: $80-95K | Split: 70/30 | Team: 2 SDRs + 3 AEs | Location: Remote (US) | Persona: VP/Director of Demand Gen at Series B-D SaaS | Channels: LinkedIn + email + 1:1 video | Path: AE promotion after 12-18 months hitting 4 of 6 quarters

## SDR — Bright Lift (SEO + Content for B2B SaaS)

We're a 24-person SEO agency that's grown 80% YoY by ranking SaaS clients for the queries their buyers actually search. Our SDRs are the front door — they get the first meeting with the VP of Demand Gen.

**What you'll do**
- Book 15 qualified meetings/mo with VP/Director of Demand Gen at Series B-D SaaS
- Run LinkedIn + email + 1:1 video outbound (our playbook is built — you'll iterate on it)
- Research accounts deeply — SaaS demand-gen leaders smell mass spray in 4 seconds
- Partner with 1 AE on a target account list of 200 accounts

**30/60/90**
- 30: shadow AE calls, send first 100 sequenced touches, book first 3 meetings
- 60: own your list, hit 10 meetings
- 90: hit 15 meetings, contribute 1 new sequence variant

**Required**
- 1+ year outbound (SDR, BDR, or services prospecting)
- You can write a cold LinkedIn message a CMO would actually open

**Nice to have**
- Sold to marketing leaders before
- Used Apollo, Clay, or HubSpot

**Comp:** $56-65K base + variable to $80-95K OTE (70/30). Path to AE in 12-18 months for reps hitting 4 of 6 quarters.

**To apply:** Send a 90-second Loom pitching Bright Lift to a fake VP Demand Gen at any B2B SaaS company. We hire for the pitch, not the resume.

• Make the meetings quota match what your AEs can actually close — overpromising on quota burns SDRs in 6 months
• The Loom application step filters out 80% of low-effort applicants and surfaces the top 10%
• Show the AE path with real numbers — SDRs apply for the next job, not this one