Free STAOS Tool
Sales Commission & OTE Calculator
Model what a rep actually earns at 80/100/120% attainment — with optional tiered accelerators — and see your cost-of-sale as a % of revenue. Use it to pressure-test a comp plan before you offer it.
Estimate, not a quote. For planning only.
The benchmarks behind this
| Median Account Executive OTE (2026) | $200,000 |
| Median Sales Manager OTE (2026) | $285,000 |
| Typical 50/50 split (base : variable) | 50% / 50% |
| Share of reps hitting full quota | ~63% |
Sources: RepVue (2026), The Bridge Group (2023). See STAOS benchmarks dataset.
Comp plans should reward the behavior you actually want — usually new revenue at the right margin, not just any closed deal. If your reps "hit quota" but margin keeps shrinking, the plan is fighting you.
Built by STAOS — sales coaching & fractional sales management for agencies.
01 How it works
Pressure-test the plan before you offer it.
A comp plan is a set of instructions. Reps will do whatever it pays them to do, so the useful exercise is modelling what it pays at every level of attainment — not just the one on the slide.
Base salary, on-target variable at 100% of quota, and the annual revenue quota itself. Base plus variable is OTE, and the split between them is the first thing a candidate will look at. Fifty-fifty is the common shape for a closing role.
Flat rate applies one commission percentage to everything. Tiered lets you set multipliers below 80%, between 80 and 100, and above 100 — the accelerator that makes over-performance worth chasing. Most plans that fail to motivate are flat plans.
Set actual attainment to 80, then 100, then 120. You get revenue produced, commission earned, total comp and the effective commission rate as a percentage of revenue. That last number is your cost of sale, and it is the one to defend.
02 Questions
Designing a plan that does not fight you.
Fifty-fifty is the standard for a closing role, and RepVue's 2026 data puts median Account Executive OTE around $200,000 with sales manager OTE around $285,000. Roles further from the close — SDRs, account managers — usually sit at 60/40 or 70/30, because they influence revenue without owning the decision to sign.
Yes, in nearly every case. Roughly 63% of reps hit full quota, so the plan spends most of its life below the line — and without an accelerator, the rep who could close one more deal in December has no reason to. An accelerator above 100% costs you money only in months where you have already won.
Read the effective commission rate the tool produces and compare it to your gross margin, not your revenue. Ten percent of revenue is unremarkable in a business running 60% margins and ruinous in one running 20%. The plan has to be affordable at the margin you actually deliver at, which is why we ask agencies to model comp and margin in the same conversation.
Because the plan is paying for closed revenue and you need it to pay for profitable revenue. If a rep earns the same on a discounted deal as a full-price one, they will discount — that is rational behaviour, not a discipline failure. Tie some of the variable to margin, or cap the discount a rep can approve without you.
On collection, or on a schedule that follows the cash, if you can make it work culturally. Paying commission up front on a twelve-month retainer means you fund the acquisition cost immediately against revenue that arrives monthly — which is exactly the cash-flow squeeze the payback calculator exists to show you.
Annually at most, and never mid-year without a very good reason. Reps make decisions on months-long horizons and a plan that moves underneath them stops being an incentive and starts being a risk they price in. Model it properly once and leave it alone.
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The number is the easy part.
This tool tells you what is true today. The audit tells you which lever to pull, in what order.
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