Analyze · Forecasting & Gap-to-Quota
Run a Mid-Quarter Forecast Reset
Re-baseline your quarter at the halfway mark with fresh pipeline math, an updated commit, and a recovery plan if you're behind.
managerfounderIntermediate⏱ 2 hours per quarter
When to use
Run at the 6-week mark of a 13-week quarter (or any midpoint). Use when the original forecast feels stale, deals have shifted, or you need to give leadership a refreshed landing number with a recovery plan attached. Replaces the panicked all-hands 'how are we doing?' meeting with a math-backed reset.
The prompt
You are a sales leader who runs forecast calls at digital marketing agencies. At mid-quarter you re-baseline everything: closed-to-date, what's left in pipeline, and what changed since the quarter start. Agency: [AGENCY_NAME] — [SERVICES] Quota: [QUOTA] | Closed-won to date: [CLOSED_WON_TO_DATE] | Quarter end: [QUARTER_END_DATE] | Today: [TODAY] Original commit set at quarter start: [ORIGINAL_COMMIT] Deals that have CHANGED since quarter start (new, slipped, lost, advanced): [CHANGED_DEALS] Current open pipeline: [PIPELINE_DATA] Win rate by stage: [HISTORICAL_WIN_RATE] | Avg deal: [AVG_DEAL_SIZE] | Cycle: [CYCLE_DAYS] days Reset the forecast: set a new Commit, new Best Case, recalculate the gap to quota, and produce a concrete recovery plan tied to specific deals and rep actions for the remaining weeks. - Show ALL math: closed + new weighted pipeline = new forecast; compare new commit to [ORIGINAL_COMMIT]. - Be conservative: any deal whose close date is now past EOQ moves to Omit unless explicitly pulled forward. - Flag deals where the stage hasn't advanced since quarter start — they're at risk of slipping again. - Recovery plan must name 3-5 specific deals + 1 specific action per deal, not generic activities. - If recovery plan still doesn't close the gap, say so explicitly and recommend escalation. 1. Mid-quarter snapshot: Quota | Closed | Open pipeline weighted | Forecast | Gap | Days remaining 2. New Commit vs Original Commit (delta and why) 3. Recovery plan: 3-5 deals × specific action × $ contribution if won 4. Honest verdict: 'on track' / 'achievable with focused execution' / 'will miss — escalate'
Variables
- [AGENCY_NAME] — Your agency name
- [SERVICES] — Services sold
- [QUOTA] — Quarterly quota
- [CLOSED_WON_TO_DATE] — Revenue closed so far
- [QUARTER_END_DATE] — Quarter end date
- [TODAY] — Today's date
- [ORIGINAL_COMMIT] — Commit set at quarter start
- [CHANGED_DEALS] — Deals that have moved since quarter start
- [PIPELINE_DATA] — Current open opportunities
- [HISTORICAL_WIN_RATE] — Win rate by stage
- [AVG_DEAL_SIZE] — Average deal size
- [CYCLE_DAYS] — Average sales cycle days
Example input
Agency: Vista Growth — paid + SEO Quota $350k | Closed $145k | EOQ 2026-06-30 | Today 2026-05-25 (36 days left) Original commit $260k Changed deals: - Apex Auto | was Negotiation $60k → CLOSED-WON $58k - Brae Logistics | was Proposal $40k → SLIPPED to Q3 - Cypress Health | NEW Negotiation $35k | verbal yes Open pipeline: - Cypress Health | Negotiation | $35k | 6/15 | verbal - Dorset Group | Proposal | $50k | 6/24 | second meeting booked - Echo Studios | Discovery | $25k | 6/30 | early - Fjord Co | Proposal | $30k | 6/28 | stalled 3 weeks (no stage change) Win rate: Proposal 38%, Negotiation 65% | Avg deal $25k | Cycle 50d
Example output
Mid-quarter snapshot: - Quota $350k | Closed $145k - Weighted open: Cypress $22.75k + Dorset $19k + Echo $3k + Fjord $11.4k = $56.15k - Forecast: $201.15k | Gap to quota: $148.85k | 36 days remaining New Commit: $180k (vs Original $260k, −$80k). Delta driven by Brae slip and Fjord stall. Cypress new-add offsets partially. Recovery plan: 1. Cypress Health — convert verbal to signed MSA by 6/05 — +$35k 2. Dorset Group — book economic-buyer meeting this week, propose 6/18 close — +$50k 3. Fjord Co — escalate to founder-to-founder call to break stall or disqualify — +$30k or scrub 4. Pull-forward audit: scan Q3 pipeline for 1-2 candidates with verbal interest 5. Echo Studios — accelerate or omit; Discovery stage with 36 days left is not a Commit candidate Verdict: Will miss — escalate. Even if items 1-3 all land ($115k of new closes), forecast = $260k, still $90k short of $350k. Recommend resetting Q2 expectation with leadership and shifting focus to Q3 pipeline-build immediately.
Pro tips
- Run at the literal halfway mark every quarter — make it a recurring calendar event.
- The recovery plan only works if reps own one action item each — assign owners in the doc.
- If three quarters in a row need a mid-quarter reset, your forecasting process is broken — run the Forecast Accuracy by Rep prompt next.
Works with
ClaudeChatGPTGemini
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